Meet Kiki (How It All Started)
Let me introduce you to Kiki. We spent the last seven months of Kiki’s life walking by her side. We brought her to Times Square, took her to the American Girl Doll Factory, and just seven days before she passed away, Friends Are By Your Side granted her her wish of meeting Justin Bieber.
Kiki was first introduced to us by New Jersey Freeholder, Vincent Nestore. You see, Kiki at age eleven had been turned away by a number of non-profits for a wig. When we got that call, we immediately brought Kiki into the salon and made a video designed to introduce her to the world while creating awareness to childhood cancer as well as granting her wish. Her energy, her smile, and her love radiated through the hearts of thousands of people all over the world in just a few short months. Kiki will never be forgotten. That is a promise Martino made to her. Enjoy the timeline of photos and videos benchmarking the friendship of Kiki and Friends Are By Your Side.

The Ultimate Shaq Expierence
Friends Are By Your Side would like to thank Neil and Mindy Grossman, John Levitan, and Jay Rawl for coming together and allowing ten children who are battling cancer to experience the dream of their life. A special thank you to Shaquille O’Neal for making this day more memorable than we could have ever imagined.

What We Specialize In (Wigs & Wishes)



3. We Provide A Platform For Your Friends & Family
You can help your friend or family member who is currently undergoing treatment and who needs a wish granted or wig provided. We provide a platform to share your experiences and connect with other people undergoing treatment.